Easterseals MORC
Packaging design and marketing support for the non-profit's award-winning Mental Health IS Health campaign.
Easterseals MORC is a Michigan-based non-profit dedicated to supporting individuals in need and their caregivers. During Mental Health Awareness Month, the organization launched a campaign to distribute hundreds of free mental health toolkits to participating organizations throughout the state.
Easterseals MORC
Art Direction, Graphic Design


Each kit came with several items that promote self care, physical activity, healthy eating, and more, as well as a custom resource guide with tips on social wellness, the power of giving back and financial stability. Participants were encouraged to take a free mental health screening and join in the daily planned activities.
The campaign resulted in 2,000 mental health screenings taken in the first month, raised over $65,000 in funds for mental health services and received an award at the National Easterseals Summit as well as a nomination for a Troy Business Excellence Award.



